Hypertension and ethical dilemmas Assignment Example | Topics and Well Written Essays - 750 words

Hypertension and moral predicaments - Assignment Example A dietician or a wellbeing expert will clarify the significance of a solid way of life to Ruth. She will follow an eating regimen plan, practice normally, quit smoking, keep up a wellbeing weight, and defeat wretchedness to oversee hypertension (Bryg, 2009). She should abstain from destroying out and take and enjoy more on solid home-prepared food since this will help in decreasing her salt-consumption and furthermore assist her with keeping up a wellbeing weight which would at last outcome in diminished hypertension. Ruth will require a manual or a computerized pulse screen (sphygmomanometer). She can check her circulatory strain as taught by the specialist or a wellbeing proficient. By checking her circulatory strain at home, Ruth will have the option to watch out for her hypertension (Bryg, 2009). By showing Ruth how to screen her circulatory strain at home will permit all her a nearby keep an eye on her pulse level. She can record the qualities and plot a diagram to check whether the treatment is successful in controlling her hypertension. Bryg, R. J. (2009). Reciprocal and elective medicines for hypertension. WebMD. Recovered October 19, 2010, from http://www.webmd.com/hypertension-hypertension/control/hypertension-reciprocal option treatments?page=2 The first and the premier moral problem that emerged in the situation was the point at which the individual data of Joe was being examined among social insurance suppliers other than the purpose behind clinical conference. This is an away from of Joe’s right of keeping his own and wellbeing data hidden and secret (Thompson, 2003). The circumstance that Joe is looked by right now is that he is a minor because of which he doesn't have the option to acknowledge or decline any treatment; the choice lies with his parent (Bartholome, 1995). His folks being his lawful gatekeepers have chosen not to take the treatment on a strict ground which has offered ascend to another moral quandary where Joe’s

Instrumentation Project :: Papers

Instrumentation Project The point of this investigation was to adjust a thermistor and having done this, to appraise my internal heat level. [IMAGE]This is an outline to show the circuit that we made all together to finish the point. The thermistor that I utilized was a positive coefficient thermistor, implying that the obstruction increments as the temperature builds, this at that point prompts an expansion in voltage. This circuit has made a potential divider. Two resistors in arrangement isolate the voltage over a circuit and structure a potential divider. The yield voltage is relative to the info voltage, which is controlled by the opposition. This is a direct result of the accompanying condition: V out = Vs x R1 (R1 + R2) This can be appeared in the accompanying models, where the voltage flexibly is 5V and the fixed resistor (R2) is 100 ohms, R1 shifts. In the first occurrence, it is 70 Ohms and in the second model R1 is 80 Ohms: 1) V out = 5 x 70 = 5 x 70 = 2.055 2) V out = 70 + 100 170 2) V out = 5 x 80 = 5 x 80 = 2.22 80 + 100 180 As should be obvious from these models, the voltage has expanded with an increment in obstruction in light of the fact that the divisions were getting bigger each time. The qualities that I utilized were sensible ones that showed up during my analysis. A resistor of 100 Ohms was one of the three that I decided to utilize and 70 Ohms was around the obstruction of the thermistor at room temperature. When playing out this analysis, I decided to put the voltmeter over the thermistor since it would give me an expanding voltage with an expanding temperature. On the off chance that I had put the voltmeter over the fixed resistor, a reverse relationship would have been framed, which would have made examination of information and finding my internal heat level troublesome. I likewise decided to utilize three unique protections on the sub box, which were 47, 100 and 200 Ohms.

Theology Sikhism and Zoroastrianism

Question: Talk about theTheologyfor Sikhism and Zoroastrianism. Answer: Presentation It is notable that, a ton of religions, for example, Hinduism, Jainism, Islam, Christianity, Buddhism, Sikhism, and Zoroastrianism exist on the planet. These religions are not new. These all the religions are old. Individuals are passing these religions, convictions, and beliefs starting with one age then onto the next age. All the individuals of various religions have various beliefs just as convictions. These convictions and beliefs are being solid step by step. Alongside this, this examination paper would be useful to portray a significant idea The realm of God in a successful and a legitimate way. Additionally, the paper would likewise be useful to show that how the idea The realm of God is identified with the congregation. At long last, this paper would be useful to examine the most mainstream religion Christian in a suitable manner.. The Kingdom of God and Its Relation to the Church In the perspectives on Moore, Russell and Robert (2008, 68-87), the Kingdom of God is otherwise called the Kingdom of Heaven. Alongside this, the idea Kingdom of God is a significant subject of discussion for the individuals. These are not a specific meaning of the idea Kingdom of God. A few people accept that the Kingdom of God is a significant resolution of an everlasting (anadi/avinashi) and ruler God that it has everywhere throughout the space. As indicated by the Holy Scriptures of the strict, God is the verifiable sovereign everything being equal. Alongside this, the Holy Scriptures let realize that the God has built up its position of authority in heaven so as to spread its realm manages everywhere throughout the world.[1] For the explanation, it very well may be accepted that, every single power that stay alive and furthermore has been determined by God is the Kingdom of God. The idea remembers each and everything that exists for the universe. Taking into account that, the Go d Kingdom alludes as the God's kin in God's place under God's standard. Then again, Joubert (2013, 114-134) express that the Kingdom of God is a strict guideline that lives in the hearts and brains of the individuals who acknowledge the authority of God eagerly. The individuals who deny and furthermore dismiss the authority of God are not identified with the realm of God. Aside from this, the individuals who surrender the position and furthermore keep the principles of God in their souls are just identified with the Kingdom of God. In this sense, the idea of Kingdom of God is holy. It is a result of it depicts that remorse is fundamental to be a piece of the Kingdom of God. Interestingly, a few people accept that the Kingdom of God is a charming example that is just identified with human culture. Individuals will make the realm themselves by their works and endeavors towards the perfect society. The undertakings that they make to determine social issues, for example, neediness, social disparities, affliction, race connections, and so on will be useful to build up the Kingdom of God in the world.[2] For that reason, it very well may be expected that, the idea Kingdom of God has a considerable amount of angles. Similarly, as per the creators ap Sin, Tania, Leslie, and Sylvia (2007, 1-15), the idea Kingdom of God is identified with the congregation or Christianity. There are various perspectives on individuals that show that it is corresponded to the congregation. As such, it likewise can be said that, the Kingdom of God is one of the central point of the convention of Jesus. As indicated by the blessed Bible, this was the crucial message of Jesus to the world. Alongside this, the Scripture expresses that the verifiable guideline of Christ will build up a realm that will never be annihilated.[3] different prophets of Christ will keep similar standards so as to keep up the realm in the moving toward years. Along these lines, Christ has set up his otherworldly sway in the congregation and on the earth. Along these lines, it might be accepted that, Kingdom of God is connected to the congregation in an otherworldly manner. Alongside this, in the perspectives on Ladd (2004) the Kingdom of God is the focal subject of the instructing of Jesus. It is additionally the underlying message of the Church that was established by Jesus completely through his followers. Additionally, the soul of the lessons of Jesus accentuates around the proposition of the realm of God. As indicated by Bible, Kingdom of God is a real, certified and truthful government that was established by Jehovah God. It distributes bunches of attributes of human governments; anyway it is progressed to them all around. Moreover, the Bible expresses that God has relegated Jesus as the lord of the realm and furthermore gave him a bigger number of rights than some other human ruler. Jesus may utilize these rights just for government assistance of people.[4] Thus, Jesus has affirmed that he can be a dependable just as concerned pioneer to the world and furthermore can work to benefit universe. Simultaneously, the creators Wagner (2010) articulate that the Kingdom of God will never decimate dissimilar to human governments. Human rulers go back and forth yet the government of god will continue as before. Besides, an individual who does what God requires can be a significant subject of the Kingdom of God. Likewise, the laws of the realm assume a critical job so as to preclude wrong conduct of individuals. The laws of Gods Kingdom improve the ethical characters of individuals. For case, as indicated by Bible, you should cherish Jehovah your God with your entire heart and with your entire soul and with your entire psyche. This is the first and preeminent guideline of Bible. Also, You should adore your neighbor as yourself is the second charge of Bible.[5] along these lines, the standards of the Bible mean that affection and neighbor are the significant subjects of the Kingdom of God. What's more, Goldsworthy (2008, 4-15) expresses that, the Kingdom of God sets exclusive requirements for its subjects and furthermore enlightens individuals how to fulfill up those guidelines in a suitable and a legitimate way. Also, the sway of God is dynamic in mankind's history entirely through Jesus Christ. The principle motivation behind Gods Kingdom is to spare the individuals from offense just as wicked forces and furthermore set up the new sky on the earth.[6] On the other hand, in the perspectives on Grisez (2008, 38-61), the Kingdom of God is inside the individuals. Be that as it may, individuals have limited the God Kingdom just to a philosophical point of view. Additionally, the realm is wide and furthermore more prominent than what is inside the spirits just as brains of the supporters of Jesus.[7] Aside from this, Swinton, John, Harriet, and Susannah (2011, 5-19) contend that, the Kingdom of God isn't identified with the congregation. It is a result of the realm of God has been set up before the congregation. Divine beings realm is ceaseless, yet the congregation isn't. The other reality is that the congregation totally dependent upon the ruler just as his standard. Consequently, the standard and power of God takes need over the congregation. Moreover, the connection between the Gods realm and the Church is every now and again confused by the individuals. Christians accepts that the Kingdom of God is just the other name for the congregation. [8] But, in genuine, the two of them are not the same as one another; and the Gods realm is a higher priority than the Church. Then again, Marshall (2015) fights that Gods realm is exceptionally wide origination instead of the Church. The realm of god takes in every single everyday issue that is under standard just as impact of God. For case, in the event that god leads a habitation, at that point it is a segment of the Kingdom. In addition, a trade that is runs on scriptural standards likewise a division of the Kingdom. Divine beings realm contains each human action that is finished as per his soul. The congregation is additionally a piece of the realm of god. Subsequently, the realm of God doesn't identify with the congregation. The creators further say that Christians has been extended the realm by offering various parts of lives under the soul of God. In any case, in actuality, the Church is only one zone of impact inside the realm of God.[9] along these lines, it very well may be said that, the realm of god is a significant subject of discussion for the individuals. A few people accept that it is comple tely identified with the congregation while a few people are against it. In any case, the investigation and examination shows that Gods realm has a solid relationship with the Church. End On the reason of the above discussion, it tends to be presumed that, the idea Kingdom of God is extremely wide. It is the soul and heart of the message of Jesus Christ for humankind. Alongside this, it is likewise seen that, the idea Gods realm is connected to the congregation. Individuals accept that Jesus please earth just to build up the realm on the earth. Additionally, it can likewise be said that, Gods realm has various viewpoints. The God is the main ruler of the universe and furthermore identifies with all the religions in an equivalent manner. The realm of God connects with contrition just as the new birth. As a last point, it tends to be accepted that God lives in the hearts of individuals in this world and they work as per the desire of God. References ap Sin, Tania, Leslie J. Francis, and Sylvia Baker. Encountering training in the new Christian schools in the United Kingdom: tuning in to the male alumni. Journal of Beliefs Values 28, no. 1 (2007): 1-15. Goldsworthy, Graeme. The Kingdom of God as Hermeneutic Grid.. Southern Baptist Journal of Theology 12 (2008): 4-15. Grisez, Germain. The genuine extreme finish of individuals: The realm, not God alone. Theological Studies 69, no. 1 (2008): 38-61. Joubert, Stephan. Not by request, nor by exchange: the metanoetic nearness of the realm of God in a liquid new world and church. Acta Theologica 33, no. 1 (2013): 114-134. Ladd, George Eldon. Realm of God. Article in Baker's Dictionary of Theology (2004). Marshall, Christopher D. The afterlife: The realm of God in the educating of Jesus. Wipf and Stock Publishers, 2015. Moore, Russell D., and Robert E. Sagers. The Kingdom of God and the Church: A Baptist Reassessment. The Southern Baptist Journal of Theology 12 (2008): 68-87.

Personal Statement Essay #2 - 275 Words

Personal Statement Essay #2 (Essay Sample) Content: Raised from a background of intense general and physical science as well as advanced math, my four year-course degree has been instrumental in shaping research ability. It is this same background that has profiled me into a seasoned, passionate and goal oriented researcher. As a result, I've from my second year learned and perfected my skill in academic writing, citation and professional thesis and research paper writing.Today, my art in scientific paper writing is perfected by my four-year experience and a well-nurtured skill. As a result, am well armed with all it takes to develop an advanced line of academic papers for various uses, including but not limited to expository, persuasive, narrative or descriptive purposes. Thus, granted a platform to pre-empty my build-in expertise. Besides, this combined with my arithmetic abilities ensures that I can always add to every paper an analytic dimension - a core requisite of every great scientific paper.Over my writing yea rs, I've learned what makes a great paper great. And ità ¢Ã¢â€š ¬s with the same zeal and quest for...

The Effects Of Social Media On The Development Of Mobile...

Social Media Media Broadcast Marketing The increase of social media and the development of mobile technology in the last decade has been significant, which has transformed the communication strategies and especially with sharing the experiences and how information should be marketed to the target audience. According to Hollensen (2014), the selection of newspapers, web sites, and TV to be used for advertising (series of actions to reach goals) needs to be done (at the same time) with the development of the message theme. The vital question in media selection is whether to use a target or mass approach. When a large percentage of the general public is a potential customer the mass media approach will be most effective. The media approach should be the outcome of a careful fit of local advertising goals, the characteristics of the target market and media attributes. Moreover, media variety can be based on the following criteria: †¢ Reach - the total number of potential customers in a target market exposed to at least one advertisement in a specific time period. †¢ Frequency – is the average total of times within a given period, a target market audience is exposed to the same promotion. †¢ Impact – dependant on compatibility between the message from the media approach and the medium used. When an organisation introduces a new product or enters a new market high reach is essential, in order for the new product or service to reach the widest possible audience the reach isShow MoreRelatedWhat Has Caused the Increased Use of Digital Technology over the Last 2 Decades and What Effects Has This Had on How Communication Occurs?912 Words   |  4 PagesOver the last two decades, digital technology has become an essential part of people’s daily life and has caused an enormous influence on how the communication occurs. 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Arguments for Nuclear Abolition free essay sample

Arguments for nuclear abolitionThe humanitarian caseThe abolition of nuclear weapons is an urgent humanitarian necessity. Any use of nuclear weapons would have catastrophic consequences. No effective humanitarian response would be possible, and the effects of radiation on human beings would cause suffering and death many years after the initial explosion. Prohibiting and completely eliminating nuclear weapons is the only guarantee against their use.Even if a nuclear weapon were never again exploded over a city, there are intolerable effects from the production, testing and deployment of nuclear arsenals that are experienced as an ongoing personal and community catastrophe by many people around the globe. This humanitarian harm, too, must inform and motivate efforts to outlaw and eradicate nuclear weapons.Catastrophic effects of nuclear weapons?â€Å"Nuclear weapons are unique in their destructive power, in the unspeakable human suffering they cause, in the impossibility of controlling their effects in space and time, and in the threat they pose to the environment, to future generations, and indeed to the survival of humanity. We will write a custom essay sample on Arguments for Nuclear Abolition or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page † – International Committee of the Red Cross, 2010The security caseNuclear weapons pose a direct and constant threat to people everywhere. Far from keeping the peace, they breed fear and mistrust among nations. These ultimate instruments of terror and mass destruction have no legitimate military or strategic utility, and are useless in addressing any of today’s real security threats, such as terrorism, climate change, extreme poverty, overpopulation and disease.While many thousands of nuclear weapons have been dismantled since the end of the cold war, the justifications for maintaining them remain largely unchanged. Nations still cling to the misguided idea of â€Å"nuclear deterrence†, when it is clear that nuclear weapons only cause national and global insecurity. There have been many documented instances of the near-use of nuclear weapons as a result of miscalculation or accidents.

Primark free essay sample

Our research purpose Primark, which was build up in Ireland, is one of the fast fashion leaders in the UK retail market. The all 181 stores spread over Ireland, Spain, and the UK. The competitive advantage of the group is producing volume clothes and selling them in cheap price. Primark sell different catalogue product, women clothing, men clothing, shoes, accessories, baby clothing, children clothing, underwear, swimwear and nightwear. Nearly cover all variety of the clothing. According to Primark website figure, â€Å"Primark Stores Lt is a subsidiary of Associated British Foods. Associated British Foods is a diversified international food, ingredients and retail group with global sales of ? 6. 8bn, and 85,000 employees in 43 countries. In the financial year 2006/7, 32 new stores were opened and five smaller stores were closed to give 4. 8 million sq ft of retail selling space. Highlights during the year included the opening of London’s Oxford Street store in April. This was extremely successful, selling one million items in its first ten days of trading, and attracting considerable media coverage. We will write a custom essay sample on Primark or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page †? From the figure, it shows Primark develops extremely fast and successfully. Particularly, Primark Oxford Street Store success means British consumers accept Primark in some way. This is a good sign for Primark to explore the UK market. What fascinates us about Primark is they use both competitive price and up-dated clothes to attract target consumers. In order to find out what does consumers opinions on Primark, our group was divided into two groups. The first group’s task is doing the consumers observation in London’s Oxford street store. Meanwhile, another group is doing the consumer’s observation in slough store. Both groups ask 70 consumers to do the questionnaire, which we will mention below and why they chose Primark rather than other retails. We also ask the local store mangers about more information of Primark. After our observation, we find that Primark’s consumers group is mostly young people, who are age from 23 to 35. In the following report, we will analyze the positive and negative view of consumers and conclude the recommendation. 1). the positive view of customers a. PRICE Firstly we can see as a discount retailer, Primark is successful because it offers customers with super-competitive prices. According to our research, 80% customers choose Primark as their favorite because of their cheap price. After a brief search online, the cheapest garments are about 9 RMB, which equals just about 1 pound. What the main reason of such amazing price? Generally, it could be concluded to three aspects. a) Low overhead and operation cost. Primark always process bulk production and volume buying, which makes overhead cost low and keeps costs down. There are two distribution centers – a 650, 000 sq. ft. unit at Magna Park in Leicestershire, and a 200, 000 sq. t unit at Naas. These huge centers are a guarantee to its efficient distribution, which lower its operation cost. There are 400 suppliers, most of which are in Asia such as India and China, where the labor cost are much lower than that in the developed countries. According to the secret investigation of Panorama, a program of BBC, it reveals that children were paid as low as 54 pence a day for embroidery and sequin work. No matter who should be responsible for this children labor issue, the cost in its work force really play a key role in the low price. ) Design is simple and low design cost. As we know, design can create an emotive bond between brand and customer, allowing a retailer to elevate its product into a special experience. Primark makes its clothes in the most popular sizes. Sometimes, Primark copies its rivals’ clothes, such as Monsoon. There are a lot of similar clothing between Primark and its rivals. Imitation of popular prints, motifs and original designs in the market makes P rimark enjoy the profit created by other companies. In addition, compare with its rival, its design cost seems to be very low. Most of Primark’s products are simple, not luxury but fashion, which attracts its customers very much. According to our questionnaire, % think that design is very important. c). Few promotion, low advertising cost Primark never do promotion, according to one manager of Primark in London. Regular business is what Primark concerns. In other words, they could pay more attention to the regular business. Cost caused by promotion could be saved. In addition, there are fewer advertisements about Primark which should be a big part of their marketing cost. We could never see brochure in Primark. No billboard of Primark in the street. No advertisement on the internet. But we could see Primark bags in people’s hand along the street. Nevertheless, Primark saves a lot of money in this aspect. ?PLACElocation Secondly we found out Primark makes a good choice about location. Almost each branch store locates in the high street. From the diagram which we have researched, it could be concluded that location is also one of the most important factors which motivate customers to purchase and make Primark successful. ercent of customers would like to consider the location of garment stores when they go shopping. Convenience and easiness are the expectations during each time customer’s purchase. Few customers are willing to spend extra time going to a remote place merely for the purpose of buying clothes. Furthermore, Primark is sensible; it hardly locate the branch stores in the city or town which most customers have a high disposable income, such as Windsor and Grilfield. This group of people seldom purchase low price clothes, which would influence the sale of Primark. Primark has wide distribution net. It operates around 181 stores in Ireland, Spain and the UK†.? As we can see from Appendix B, the distribution of Primark in the UK and Ireland is quite dense. Primark is planning to develop the European market in 2009.? The European clothing market has a huge potential for Primark to expand and achieve maximum profit. Distribution Primark is a direct marketing retailer, which does not use any intermediary media. Therefore, it can reduce the cost. Simultaneously, customers can get the latest clothes quickly. Primark has two distribution centers,? which distribute all the products to each brand store. The distribution channel is crucial for Primark; it links both internal performance and external environment. â€Å"Multiple locations do cause more awareness but that is only the first step in a consumer’s decision-making process. † Hartnett, M. , 2006, p4 ?Product Finally, Primark has been value fashion brand, which exists in a mainstream clothing market. With cheap products, it has been recognized as top priority by young consumers. According to Hilton, most value fashion retailer, such as George, attract more family shoppers whereas Primark aims at the youth. The family shoppers might spend more money on household goods whereas the youth is likely never to consider these things. Therefore, its primary product orientation is to attract youth female who seek fashion as a fad. Primark takes into account in the purchase of a garment cheap value products are like a throwaway fashion during a short period in a competitive economic market. With this strong perception, as a result, Primark designs a wide range of key products as its prime, making inroads into the youth appeal market, ranging from women’s clothing such as underwear, pajamas, coats, handbags, shoes to men’s t-shirts, coats. Furthermore, Primark has become good at imitating other high street brand designer’s masterpieces, which are popular off the catwalk fashion. Analyzing from the pictures above, we can visibly see the style is nearly similar. On the other hand, in order to pursue a fresh fashion, Primark updates its products rapidly, even once a week. This action makes Primark maintain an underlying advantage, compared with other rivals, such as New Look, Peacock in a fashion scope. The factor playing a crucial role in the whole process to ensure the speed of update is the supplier of products. As a matter of fact, Primark has its own factories in developing countries, such as China, India. This integrative management not only ensures essential low price but also eliminate supply chain’s approach to accelerate frequent seasonal update. It has a strict pattern of conduct to ensure good quality and efficiency in vogue. 2). the negative view of customers ?Physical evidence: environment, facilities, etc. With the furies competition in the marketing place, physical evidence plays an increasingly important role in marketing, especially to companies as Primark, such a fashionable clothing company. According to the prior survey, __% of people take physical evidence into account when make purchase decisions. Physical evidence means the material part of services which consumers can see and touch? In environmental psychology terms tangible objects can make deeper impressions on consumers and, directly influence their evaluation on the products as well as the brands. A well-arranged physical environment can help to promote consumers’ decision making. However, combined with the survey and team members’ practical visit to Primark, it doesn’t do quite well in physical evidence in most of its stores. Following are the main deficiencies in the stores of Primark. 1. The uncomfortable background factor: the high temperature and the poor ventilation. Since Primark stores are always full of customers in peak hours, the higher temperature and the poor ventilation system may make customers feel uncomfortable and even dizzy, thus decreasing purchasing actions in certain degree. 2. The simple designing factor: lack of attractive signals. Although simple can be a kind of style, to Primark, a brand emphasizing on fashionable clothes, it does need some fashionable decorations to support its product value. The inside decoration of its stores is quite similar to that of the supermarkets. It is incredible that a customer can not find even one well-designed decoration or signal in the store! 3. The shortage of functional factor: crowded layouts and insufficient fitting rooms. When doing shopping in Primark, the most sentences one hears are: excuse me†. In some places, the space between shelves is too narrow to pass two people simultaneously. What’s more, there is always a long queue in front of the fitting room. After interviewing some customers, they complained that it always took them more than 20 minutes to wait! 4. The lack of staff. According to the manager of Reading’s branch, the shortage of the staff is one of the biggest problems now. Take this branch as an example, the total number of staff is – among which only – sales staff. The lack of staff brings many problems. For instance, the staff usually can’t finish shelves timely during the peak hours. And it is also very difficult for customers to find a staff for information. If Primark wants to further increase its sales volume, they had better consider improving its physical evidence in stores. It can not only stimulate consumption but also add value of the products. Fair trade Primark is considered the No. 1 least ethical company by consumers this year, according to a recent survey conducted by populous for the Times (Retail Week, 2008). Although Primark intends to stress its credential as a good social company, what it does obviously contradicting what it alleges. Earlier on the 23ed June of this year, a BBC P anoramo program in UK exposed that Primark hires children as its labor in India’s sweatshops (BBC, 2008). In response to this accusation, Primark terminated its contracts with those three manufacturers in India. However, is this action the end or just the beginning? With the growing number of â€Å"green† consumers and the new structure of the economy, retailers such as Primark are obliged to plunge into Corporate Social Responsibility. Fail to do it may finally make a negative impact on the company’s profit. Look back to the prior survey; it can be found out that Primark has a low brand value. Most consumers choose Primark only because of its cheap price and convenient location. Since the price of Primark is already on the bottom, what can be done if Primark wants to further increase its profit? The answer is quite clear, in order to maintain a long term growth in its profit, Primark should turn itself into a good social corporate. ?Customer relationship According to an interviewed customer said, â€Å"Although the price for a T-shirt can be one pound, the customer services can be zero. † (Interviewee 1), some customers do feel it is an unpleasant experience of shopping in Primark. The number of stuff in Primark store is quite low, as the store manager of Primark in Slough pointed out, they do lack of employees, and sometimes stuff seems to have to work too much, even customers still complain about no response sometimes. Slough manager) However, there is certain group of customer think that they do not care about the service because the unbelievable price; and they prefer to do shopping freely without shop assistant interfering in. ?Process: long queue During busy time, every afternoon, especially on weekends, there is usually a quite long queue in front of its cashie r. For example, there is only one â€Å"Please pay here† with seven cashiers for a two-floors-store in the Primark of Luton. People have to wait more than 20minites to pay. Some people decide to give up shopping when see that long queue. 2. ecommendation : Based on our research, more cashier, more fitting room, more employees to develop customer response, increase the loyalty of customer by membership card or point card. Retail businesses not just look at the quality and price of goods. It must be including the good service. That is the weakness of the Primark Today the Primark still just put all the products in the store, and customers need to try by themselves and pick what they want from mass of goods into shopping baskets. Firstly, most of the day, products are put in mess order or maybe on the floor after tried. When the customer like the style and want to choose the right size, they may not be able to find out. So there should hire more staff to clean up the mass of good by a period time. Secondly, fitting room of Primark is not enough for those customers. Sometime it is difficult to fit the clothes due to the long queue for the fitting rooms, then that many customers decide to buy clothes without trying, without waiting which brings customers a disaster of feel unsatisfied about what they bought, or increase the return rate (see photo 1). I think that must build up a several fitting room for the customer and limited the number of cloth when the customers want to try. That could be reducing the time and increasing the space for others. Thirdly, the mirrors in Primark stores are not enough. For those goods what can be tried without fitting room, customers have to take them to mirrors which far from where they picked from and do not want to take them back, so the products will be messed up more. For this can be easily to solve, hung some more mirror. That is low cost and also convenient customer and staff. However those just an unremarkable point, If it can improve these. It will look tidier and the frequency of the customer come will increase. 3. Conclusion Primark is in a growing market, attract customer by low price and convenience. It needs to do more to satisfy customers. From the prior paragraph we can see the reason of Primark have achieved the success today. It has the low price and variety style to attract the customer and has the good location to convenient them for shopping. That would be the most two selling point of the Primark. But in now a day’s market just have low price is not enough to compete with others. On the other hand the low price means they have low cost on the supply chain. Good location on a high street means high fixed cost on the estate rent. Obviously fix cost is fixed. When the price doe not getting high and want to increase the net profit that we should look at the amount of customer. To reach this point just using the same offer is difficult to attract new customer and keep the same number of old one. To satisfy them, tell them we not just have low price we also have the high quality of service. Primark free essay sample Our research purpose Primark, which was build up in Ireland, is one of the fast fashion leaders in the UK retail market. The all 181 stores spread over Ireland, Spain, and the UK. The competitive advantage of the group is producing volume clothes and selling them in cheap price. Primark sell different catalogue product, women clothing, men clothing, shoes, accessories, baby clothing, children clothing, underwear, swimwear and nightwear. Nearly cover all variety of the clothing. According to Primark website figure, â€Å"Primark Stores Lt is a subsidiary of Associated British Foods. Associated British Foods is a diversified international food, ingredients and retail group with global sales of ? 6. 8bn, and 85,000 employees in 43 countries. In the financial year 2006/7, 32 new stores were opened and five smaller stores were closed to give 4. 8 million sq ft of retail selling space. Highlights during the year included the opening of London’s Oxford Street store in April. This was extremely successful, selling one million items in its first ten days of trading, and attracting considerable media coverage. We will write a custom essay sample on Primark or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page †? From the figure, it shows Primark develops extremely fast and successfully. Particularly, Primark Oxford Street Store success means British consumers accept Primark in some way. This is a good sign for Primark to explore the UK market. What fascinates us about Primark is they use both competitive price and up-dated clothes to attract target consumers. In order to find out what does consumers opinions on Primark, our group was divided into two groups. The first group’s task is doing the consumers observation in London’s Oxford street store. Meanwhile, another group is doing the consumer’s observation in slough store. Both groups ask 70 consumers to do the questionnaire, which we will mention below and why they chose Primark rather than other retails. We also ask the local store mangers about more information of Primark. After our observation, we find that Primark’s consumers group is mostly young people, who are age from 23 to 35. In the following report, we will analyze the positive and negative view of consumers and conclude the recommendation. 1). the positive view of customers a. PRICE Firstly we can see as a discount retailer, Primark is successful because it offers customers with super-competitive prices. According to our research, 80% customers choose Primark as their favorite because of their cheap price. After a brief search online, the cheapest garments are about 9 RMB, which equals just about 1 pound. What the main reason of such amazing price? Generally, it could be concluded to three aspects. a) Low overhead and operation cost. Primark always process bulk production and volume buying, which makes overhead cost low and keeps costs down. There are two distribution centers – a 650, 000 sq. ft. unit at Magna Park in Leicestershire, and a 200, 000 sq. t unit at Naas. These huge centers are a guarantee to its efficient distribution, which lower its operation cost. There are 400 suppliers, most of which are in Asia such as India and China, where the labor cost are much lower than that in the developed countries. According to the secret investigation of Panorama, a program of BBC, it reveals that children were paid as low as 54 pence a day for embroidery and sequin work. No matter who should be responsible for this children labor issue, the cost in its work force really play a key role in the low price. ) Design is simple and low design cost. As we know, design can create an emotive bond between brand and customer, allowing a retailer to elevate its product into a special experience. Primark makes its clothes in the most popular sizes. Sometimes, Primark copies its rivals’ clothes, such as Monsoon. There are a lot of similar clothing between Primark and its rivals. Imitation of popular prints, motifs and original designs in the market makes Primark enjoy the profit created by other companies. In addition, compare with its rival, its design cost seems to be very low. Most of Primark’s products are simple, not luxury but fashion, which attracts its customers very much. According to our questionnaire, % think that design is very important. c). Few promotion, low advertising cost Primark never do promotion, according to one manager of Primark in London. Regular business is what Primark concerns. In other words, they could pay more attention to the regular business. Cost caused by promotion could be saved. In addition, there are fewer advertisements about Primark which should be a big part of their marketing cost. We could never see brochure in Primark. No billboard of Primark in the street. No advertisement on the internet. But we could see Primark bags in people’s hand along the street. Nevertheless, Primark saves a lot of money in this aspect. ?PLACElocation Secondly we found out Primark makes a good choice about location. Almost each branch store locates in the high street. From the diagram which we have researched, it could be concluded that location is also one of the most important factors which motivate customers to purchase and make Primark successful. ercent of customers would like to consider the location of garment stores when they go shopping. Convenience and easiness are the expectations during each time customer’s purchase. Few customers are willing to spend extra time going to a remote place merely for the purpose of buying clothes. Furthermore, Primark is sensible; it hardly locate the branch stores in the city or town which most customers have a high disposable income, such as Windsor and Grilfield. This group of people seldom purchase low price clothes, which would influence the sale of Primark. Primark has wide distribution net. It operates around 181 stores in Ireland, Spain and the UK†.? As we can see from Appendix B, the distribution of Primark in the UK and Ireland is quite dense. Primark is planning to develop the European market in 2009.? The European clothing market has a huge potential for Primark to expand and achieve maximum profit. Distribution Primark is a direct marketing retailer, which does not use any intermediary media. Therefore, it can reduce the cost. Simultaneously, customers can get the latest clothes quickly. Primark has two distribution centers,? which distribute all the products to each brand store. The distribution channel is crucial for Primark; it links both internal performance and external environment. â€Å"Multiple locations do cause more awareness but that is only the first step in a consumer’s decision-making process. † Hartnett, M. , 2006, p4 ?Product Finally, Primark has been value fashion brand, which exists in a mainstream clothing market. With cheap products, it has been recognized as top priority by young consumers. According to Hilton, most value fashion retailer, such as George, attract more family shoppers whereas Primark aims at the youth. The family shoppers might spend more money on household goods whereas the youth is likely never to consider these things. Therefore, its primary product orientation is to attract youth female who seek fashion as a fad. Primark takes into account in the purchase of a garment cheap value products are like a throwaway fashion during a short period in a competitive economic market. With this strong perception, as a result, Primark designs a wide range of key products as its prime, making inroads into the youth appeal market, ranging from women’s clothing such as underwear, pajamas, coats, handbags, shoes to men’s t-shirts, coats. Furthermore, Primark has become good at imitating other high street brand designer’s masterpieces, which are popular off the catwalk fashion. Analyzing from the pictures above, we can visibly see the style is nearly similar. On the other hand, in order to pursue a fresh fashion, Primark updates its products rapidly, even once a week. This action makes Primark maintain an underlying advantage, compared with other rivals, such as New Look, Peacock in a fashion scope. The factor playing a crucial role in the whole process to ensure the speed of update is the supplier of products. As a matter of fact, Primark has its own factories in developing countries, such as China, India. This integrative management not only ensures essential low price but also eliminate supply chain’s approach to accelerate frequent seasonal update. It has a strict pattern of conduct to ensure good quality and efficiency in vogue. 2). the negative view of customers ?Physical evidence: environment, facilities, etc. With the furies competition in the marketing place, physical evidence plays an increasingly important role in marketing, especially to companies as Primark, such a fashionable clothing company. According to the prior survey, __% of people take physical evidence into account when make purchase decisions. Physical evidence means the material part of services which consumers can see and touch? In environmental psychology terms tangible objects can make deeper impressions on consumers and, directly influence their evaluation on the products as well as the brands. A well-arranged physical environment can help to promote consumers’ decision making. However, combined with the survey and team members’ practical visit to Primark, it doesn’t do quite well in physical evidence in most of its stores. Following are the main deficiencies in the stores of Primark. 1. The uncomfortable background factor: the high temperature and the poor ventilation. Since Primark stores are always full of customers in peak hours, the higher temperature and the poor ventilation system may make customers feel uncomfortable and even dizzy, thus decreasing purchasing actions in certain degree. 2. The simple designing factor: lack of attractive signals. Although simple can be a kind of style, to Primark, a brand emphasizing on fashionable clothes, it does need some fashionable decorations to support its product value. The inside decoration of its stores is quite similar to that of the supermarkets. It is incredible that a customer can not find even one well-designed decoration or signal in the store! 3. The shortage of functional factor: crowded layouts and insufficient fitting rooms. When doing shopping in Primark, the most sentences one hears are: excuse me†. In some places, the space between shelves is too narrow to pass two people simultaneously. What’s more, there is always a long queue in front of the fitting room. After interviewing some customers, they complained that it always took them more than 20 minutes to wait! 4. The lack of staff. According to the manager of Reading’s branch, the shortage of the staff is one of the biggest problems now. Take this branch as an example, the total number of staff is – among which only – sales staff. The lack of staff brings many problems. For instance, the staff usually can’t finish shelves timely during the peak hours. And it is also very difficult for customers to find a staff for information. If Primark wants to further increase its sales volume, they had better consider improving its physical evidence in stores. It can not only stimulate consumption but also add value of the products. Fair trade Primark is considered the No. 1 least ethical company by consumers this year, according to a recent survey conducted by populous for the Times (Retail Week, 2008). Although Primark intends to stress its credential as a good social company, what it does obviously contradicting what it alleges. Earlier on the 23ed June of this year, a BBC P anoramo program in UK exposed that Primark hires children as its labor in India’s sweatshops (BBC, 2008). In response to this accusation, Primark terminated its contracts with those three manufacturers in India. However, is this action the end or just the beginning? With the growing number of â€Å"green† consumers and the new structure of the economy, retailers such as Primark are obliged to plunge into Corporate Social Responsibility. Fail to do it may finally make a negative impact on the company’s profit. Look back to the prior survey; it can be found out that Primark has a low brand value. Most consumers choose Primark only because of its cheap price and convenient location. Since the price of Primark is already on the bottom, what can be done if Primark wants to further increase its profit? The answer is quite clear, in order to maintain a long term growth in its profit, Primark should turn itself into a good social corporate. ?Customer relationship According to an interviewed customer said, â€Å"Although the price for a T-shirt can be one pound, the customer services can be zero. † (Interviewee 1), some customers do feel it is an unpleasant experience of shopping in Primark. The number of stuff in Primark store is quite low, as the store manager of Primark in Slough pointed out, they do lack of employees, and sometimes stuff seems to have to work too much, even customers still complain about no response sometimes. Slough manager) However, there is certain group of customer think that they do not care about the service because the unbelievable price; and they prefer to do shopping freely without shop assistant interfering in. Process: long queue During busy time, every afternoon, especially on weekends, there is usually a quite long queue in front of its cashier. For example, there is only one â€Å"Please pay here† with seven cashiers for a two-floors-store in the Primark of Luton. People have to wait more than 20minites to pay. Some people decide to give up shopping when see that long queue. 2. ecommendation : Based on our research, more cashier, more fitting room, more employees to develop customer response, increase the loyalty of customer by membership card or point card. Retail businesses not just look at the quality and price of goods. It must be including the good service. That is the weakness of the Primark Today the Primark still just put all the products in the store, and customers need to try by themselves and pick what they want from mass of goods into shopping baskets. Firstly, most of the day, products are put in mess order or maybe on the floor after tried. When the customer like the style and want to choose the right size, they may not be able to find out. So there should hire more staff to clean up the mass of good by a period time. Secondly, fitting room of Primark is not enough for those customers. Sometime it is difficult to fit the clothes due to the long queue for the fitting rooms, then that many customers decide to buy clothes without trying, without waiting which brings customers a disaster of feel unsatisfied about what they bought, or increase the return rate (see photo 1). I think that must build up a several fitting room for the customer and limited the number of cloth when the customers want to try. That could be reducing the time and increasing the space for others. Thirdly, the mirrors in Primark stores are not enough. For those goods what can be tried without fitting room, customers have to take them to mirrors which far from where they picked from and do not want to take them back, so the products will be messed up more. For this can be easily to solve, hung some more mirror. That is low cost and also convenient customer and staff. However those just an unremarkable point, If it can improve these. It will look tidier and the frequency of the customer come will increase. 3. Conclusion Primark is in a growing market, attract customer by low price and convenience. It needs to do more to satisfy customers. From the prior paragraph we can see the reason of Primark have achieved the success today. It has the low price and variety style to attract the customer and has the good location to convenient them for shopping. That would be the most two selling point of the Primark. But in now a day’s market just have low price is not enough to compete with others. On the other hand the low price means they have low cost on the supply chain. Good location on a high street means high fixed cost on the estate rent. Obviously fix cost is fixed. When the price doe not getting high and want to increase the net profit that we should look at the amount of customer. To reach this point just using the same offer is difficult to attract new customer and keep the same number of old one. To satisfy them, tell them we not just have low price we also have the high quality of service. Primark free essay sample The concept behind the retail promoting is confirmed that an organization makes items a client needs or demand. Utilizing different ways to deal with consumer behavior, advertisers and also imaginative approaches to pull in customers to an item. This writer suggested the worker fulfillment to be an important determinant of benefit quality and consumer loyalty. In light of an experimental and a conceptual explore survey. Distinguish five key IM components: worker inspiration, whats more, fulfillment, client introduction, and fulfillment, between practical administrations based approach towards an associations workers and an execution of a corporate system. (Ahmed, 2002)In 1969 the Primark effective business show, that the first Primark t store was opened in Dublin, Ireland. Primark was originated and directed by the name of Mr. Arthur Ryan. Moreover, Primark was extended to nation crosswise over Europe and America. In April 2016 the latest store was opened in Italy. The Primark has 60,000 staff individuals and have 700,000 utilized by their suppliers which is huge target to Primark. We will write a custom essay sample on Primark or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Primark has an online nearness, which comprises of their own website and additionally an expensive web-based social networking electronic person to person communication nearness, including Facebook, Pinterest, Twitter and Instagram account. Clients are likewise allowed to transfer their photographs on Primania page of the site, wearing Primark articles of clothing with an uncommon true objective to share their looks.